Coca-cola trademark (includes diet coke and coca-cola zero) earned around 40% of the company's total revenue  while coca-cola is the most important product, it is only one of the 21 billion-dollar brands that the business owns. Strengths in the swot of coca cola brand equity - interbrand in 2011 awarded coca cola with the highest brand equity award coca cola with its vast global presence and unique brand identity is definitely one of the costliest brands with the highest brand equity. For example, back in 2015, a value line swot analysis of the coca-cola company noted strengths like its well-known brand name, vast distribution network and opportunities like emerging markets. The coca cola company has an opportunity to further expand its product range with drinks that have low amount of sugar and calories for example, coca-cola brand, zero calories glaceau.
Coca-cola bottling co consolidated (coke) - financial and strategic swot analysis review provides you an in-depth strategic swot analysis of the company's businesses and operations the profile has been compiled by globaldata to bring to you a clear and an unbiased view of the company's key strengths and weaknesses and the potential. Threats in the swot analysis of pepsico : competitors: pepsico's main competitors are coca-cola, kraft foods, nestle, dr peppers snapple group and mondelez health factor : the unhealthy factor associated with its products can take a toll on the health conscious customers and might lose them. Acquired coca-cola enterprises, inc, one of the major bottlers for coca-cola in north america which had $36 billion in revenues in eurasia and africa, unit case volume increased 12% in 2010 coca-cola has more than 500 brands and 3,500 beverages and products. In india coca-cola company has different variety of brands that includes coca-cola, fanta orange, fanta, apple, limca, sprite, thumps up, burn, kinley, maaza,â minute maid orange, maid, nestea iced tea minute fleshy freshness halo the range of tea and coffee vitingo georgia.
The coca-cola company, which is headquartered in atlanta, georgia, but incorporated in wilmington, delaware, is an american multinational beverage corporation, and manufacturer, retailer, and marketer of nonalcoholic beverage concentrates and syrups. - analysis of the coca cola company history coca-cola enterprises incorporated, employees 66,199 operates, 444 facilities, 47,235 vehicles, 19 million pieces of cold drink equipment and sold 38billion unit cases in 46 states in the united states, all 10 provinces of canada and portions of europe including belgium, france, great britain, luxembourg and the netherlands (coca-cola facts 99. The report also comprises application of swot, pestel and porter's five forces analyses on coca cola company, along with analysis of coca cola's marketing strategy and company's approach towards corporate social responsibility (csr. A pest analysis of coca cola will determine all these factors which can impact its business in the global environment (political): the most important political factors which can have a direct impact on coca cola are laws and government regulation of food products.
The internal analysis of coca-cola helps in identifying the existing strengths and weakness of the company so that they can be improved, as well as, utilized with uncertain opportunities and threats the swot analysis strengths the inter-branding in coca-cola has made it the best brand on a global basis and has also provided it with increased value. Essay about swot analysis: the coca-cola company - an important aspect of the coca-cola company's vision is to be the brand, inspiring creativity, passion, optimism, and fun (the coca-cola company, 2014. Swot analysis of coca cola may vary in every country but bcg matrix is more or less stays same in every part of the world you can donwload excellent powerpoint slides on marketing management and business strategy here. Coca cola is a soft drink empire and serves customers around the world to supply customers with their soda, they follow strict regulations, adhere to customer demands, and use the best technology available.
The coca-cola company appears set to plod along during its 2015 campaignin that vein, a stronger us dollar has hindered overall profitability this year, the company's pre-tax profits are likely to decline in the high-single-digit neighborhood, meaning share net may fail to reach last year's mark of $204. After conducting a pestle analysis on the soft drink company, here is a look at a comprehensive swot analysis of coca cola strengths coca cola has an incredible brand identity. A swot analysis, is a tool used to evaluate the strengths, weaknesses, opportunities, and threats of a business a brief swot analysis of the coca-cola comapany and of the coca-cola like of soft drink shows that they are one of the two largest soft drink businesses with a number of number of components for each area of the analysis.
Cola is world's largest company with its presence in over 190 countries coca -cola covers 41% us soft drink market it acquires 50% of the international soft drink market it acquires 47% of the indian soft drink market. A swot analysis of coca-cola reveals its main strength as the most valuable brand in the world, while its main weakness is that most of its products are carbonated drinks. Opportunity and threatsswot analysis for coca-cola company 2 1 jurevicius (2013) in a site conducted a detailed swot analysis of the coca-cola company using so many factual statistics and evidences in validating the analysis.
In this brief article, we will attempt to address these questions and more by taking a closer look at pepsico's business and performing an easy-to-follow swot analysis of the company, evaluating its strengths, weaknesses, opportunities, and threats. Coca cola swot analysis coca-cola is the world's dominant company in the field of manufacturing, distribution and marketing of non-alcoholic beverages the company owns or. -coca-cola is well-known brand of beverage as it is famed , it ensures the confidence among the customers, which makes it can be ambitious to serve the niche market -as the cogent beverage manufacturer , it can ensure the aggressive position hold by coca-cola. The coca cola company is the first mover in the soft drink industry and the company has recognized a good brand image, coca cola is the largest investor in the soft drink industry and.